Perspectives  Dallas Chapter of ASTD Membership Newsletter  -  October 2006  << Table of Contents <<


The Emotionally Intelligent Presenter:

How to Connect with Your Audience in a

Personal, Proven and Purposeful Way

Part 1 of 3

 

by George M. Hendley

 

 

“Self-knowledge is best learned, not by contemplation, but by action. Strive to do your duty and you will soon discover of what stuff you are made.” -  Johann Goethe

 

Abraham Lincoln was known as a story teller. Yet it wasn’t a story he told on November 19, 1863 at Gettysburg, PA that became one of our country’s most memorable presentations. His brief, poignant presentation of only 275 words both defined and echoed the feelings of that day, that decade and of our soul scarred country as a whole. At that moment, on that day he was an emotionally intelligent presenter who connected with his audience in a personal, proven and purposeful way. And we have remembered.

 

His words became legendary because his heart and soul was one with the people. His empathy showed his deep compassion with the loss that was seen and felt by those present and those who would read his words for centuries to come. He could feel, relate to and articulate the emotional pain and heavy burdens that his audience felt and do it in a concise, brief and simple manner. It was a masterful presentation by a master presenter who was emotionally in touch with the moment.

 

But what about the ‘other speaker’ who spoke on that day? Lincoln was preceded on the platform that day by Edward Everett, a well known and highly respected orator who spoke for two hours delivering what many might call a well structured and polished oratorical speech. But unless you are a history buff you probably never even heard who shared the platform with Lincoln that day. Why? For a variety of reasons that can be detailed and analyzed, Everett didn’t make the emotional connection that Lincoln did and history has all but forgotten him.

 

What’s the BIG DEAL (Why is this Important to You)?

You are a presenter! Each and every day of your life at work, at home, in social settings or in professional gatherings you are presenting yourself, your ideas and concerns, important information and relevant questions and a host of other issues meaningful to you. Your knowledge, attitudes, skills and habits in the context of presenting to others makes you effective or ineffective, heard and believed or just ignored. Knowing the principles that are supported and expanded by skills and attitudes will make you uniquely different in your ability to inform, influence and inspire your audience.

 

Becoming an emotionally intelligent presenter will do these things and more:

  • Raise your level of confidence and competence which will be noticeable and appreciated by your audience
  • Maximize your audience appeal using your unique strengths and personality so you can be memorable
  • Enable you to be both persuasive and empathetic to connect with your listeners in a more personal way

 

What’s for Dinner?

Everyone wants to know what’s for dinner when it’s approaching that time. When you are embarking on a three course learning meal (a three part series) you want to know what you will learn and will it be ‘yummy’, worth eating again and again. Here’s some of what you have to look forward to as we proceed.

 

You’ll enjoy a brief review of emotional intelligence and why it is so critically important in the arena of presentations. You’ll expand your awareness of when, where and how often you are presenting to others and how multiple exposures can deepen the trust they have in you. Finally, with analogous detail you’ll discover the form and the substance, the structure and the heart that causes one presenter to resonate with or inspire his audience, while another bores or worse infuriates her listeners. And we are all capable of both.

 

Who Cares?
You do if you’re smart. Why? As mentioned above, you are a presenter and you are ‘the message’. Your whole life and much of your success revolves around your effectiveness as a presenter. Remember, people are persuaded by and ‘buy’ on emotion, while they justify with facts. You are constantly selling (by using persuasion) yourself and/or your ideas to everyone in relationship with you. Your daily success or failure has to do with how well you truly connect with your boss, your peers, your team, your spouse, your children, your family and every person in your relationship world. You either ‘get it’ and they ‘get you’ or….well, you know.

 

E.I, E.I. Oh?!

Ten years ago Daniel Goleman built on the research of others in Emotional Intelligence (E.I.) and simplified it with everyday language while putting it into the main stream of the business world. Suddenly, our ‘self awareness’ was born! Well, it was there before but now it was really important. Quickly the elements of E.I. were jewels of wisdom that many were relieved to have finally identified, described and equated as even ‘more important’ than I.Q. WOW! The last great frontier (our mind) is right there between our ears. Who would have thought?

 

“Oral delivery aims at persuasion and making the listener believe they are converted. Few persons are capable of being convinced; the majority allow themselves to be persuaded.”  -  Johann Goethe

 


Over the following years with expanded research, focused papers and more ‘best selling’ books Goleman, et al. were able to implant and enlarge the importance both in relevance and in financial impact that E.I. has in the work place. And when money is involved, the business world takes notice.

 

This month Goleman releases his newest in this series that delves deeper into what he is calling ‘social intelligence’. With more neurological understanding and some startling new discoveries this new horizon of an old world is brimming with possibilities. We’ll look more closely at these recent revelations in a forthcoming article.

 

The recognition and description of both form and substance or structure and heart as the two pillars in the doorway to the logical and emotional aspects of a presenter’s audience will be revealed in a future article. Come back next month to get your second course of this highly valued and practically oriented meal for those who want to excel in presentations. Who knows, you might be persuaded.

 


About the Author:  George Hendley works with coaches, consultants and business leaders who are successful, but not satisfied. He has been an active member of Dallas ASTD for 14 years and serves as co-chair of the Coaches and Consultants Special Interest Group (SIG).  George is first a learner, but also works as a mentor, coach and trainer as the learning need might require. Find out more about George Hendley at 972-234-4377 or http://www.georgehendleypresents.com